Are you a small business looking to redesign your website in 2014? That is awesome! However, a word of caution – don’t be a lemming and simply follow trends because it is the popular thing to do. Be sure to choose a design that is reflective of who you are, your unique value, and your target market.
Just as it is important to deliver quality products and services, it is also important to develop quality relationships with your customers to gain repeat business and customer loyalty in the face of competition, or worse – a complaint. It is imperative that you know your customer’s opinions of you.
So that brand spanking new website is now finished and live on a server that has blazing speed, a solid reputation of being secure from hackers, and top-notch customer service. Your email is up and running seamlessly. The website has visual appeal, a call to action, and on page seo. Now what?
Per the Copyright.gov website, copyright infringement occurs when the copyrighted “original works of authorship” has been “reproduced, distributed, performed, publicly displayed, or made into a derivative work without permission of the owner of the original and protected work”.
If applied specifically to website design, those reasons could be condensed and rephrased to the following:
Naming a new venture is a crucial step in forming a business.
There are many social media sites available to “build relationships” with. Here is a link to a social media cheat sheet. Each is uniquely geared toward its own specific target market demographic and as such, has a very specific purpose when it comes to marketing and developing customer relationships.